School started early this year for a group of 17 students from across the state who recently participated in a Beef 706 designed entirely for Texas youth. The checkoff-funded class was held at Texas Tech University and provided an overview of the beef industry and a hands-on learning experience on beef quality. Throughout the two-day class students learned about quality and yield grading, live animal evaluation, genetic selection, fabricated beef cuts and toured a feedyard.
The Texas Beef Council (TBC) conducts the $1 per head national checkoff program for Texas beef producers and is also the contractor for the Beef Promotion Research Council of Texas (BPRCT), which administers the $1 per head Texas state checkoff program. TBC’s mission is to increase beef demand in the state through programs of beef promotion, research and education. TBC also helps fund national and international beef checkoff programs to increase marketing opportunities around the globe. The BPRCT’s mission is to improve Texas producer profitability by strengthening and expanding beef demand. The TBC and the BPRCT are directed by a 20-member board of cattlemen and women representing the state’s beef producers. For more information on this and other checkoff-funded programs, please visit TexasBeefCheckoff.com or call 800- 846-4113.