See how TBC has invested beef checkoff dollars in 2021 to encourage all Texans to be beef-loving Texans. A summary of state and national beef education, promotion and research programs funded by the $1 per head national Beef Checkoff program and the $1 per head state Beef Checkoff program are now available.
To see how we're connecting with consumers, visit us at BeefLovingTexans.com.
2021 Program Evaluations
Check out the successes of your checkoff dollars as we work to increase demand through promotion, research and education. Program evaluations for fiscal year 2021 are now available.