TBC News

October 19, 2021

Texas Beef Council Announces FY22 Board of Directors

FOR IMMEDIATE RELEASE                              

 

MEDIA CONTACTS: 

Victoria Heller, Texas Beef Council; 512.335.2333, vheller@txbeef.org

Lynette Von Minden, Swanson Russell; 402.437.6457, lynettev@swansonrussell.com

 

TEXAS BEEF COUNCIL ANNOUNCES FY22 BOARD OF DIRECTORS

AUSTIN, Texas (Oct. 19, 2021) – The Texas Beef Council (TBC) has announced its Board of Directors for Fiscal Year 2022, which officially began October 1. The twenty-one Directors represent various agriculture industry sectors and associations from across the state.

“I’m honored to take the helm as chairman as FY22 gets underway,” said Dan Gattis, TBC’s 2022 chairman. “I know I speak for the executive team and all our Directors when I say we’re eager to get started and are excited to see the great work to come from what we believe is the best marketing and promotion team and staff in the country. It’s exciting to know we’ll be following our recently released Long Range Plan and tackling exciting new initiatives that will continue to propel the Texas beef industry in a positive direction.”

The 2022 Board of Directors includes the following individuals, each listed with their hometown, TBC committee(s) and applicable beef industry sector and/or association affiliation:

EXECUTIVE COMMITTEE:

  • Dan Gattis, Chairman; Georgetown, TX; Texas & Southwestern Cattle Raisers Association
  • Pat McDowell, Vice Chairman; Shamrock, TX; Texas Farm Bureau
  • Brad Hastings, Immediate Past Chairman; Amarillo, TX; Texas Cattle Feeders Association
  • Zachary Yanta; Runge, TX; Texas Farm Bureau
  • Chloe Wilson; Sabinal, TX; Independent Cattlemen's Association

DIRECTORS:

  • Neil Dudley, Hamilton, TX; Southwest Meat Association
  • Kelley Georgiades, Crockett, TX; Texas & Southwestern Cattle Raisers Association
  • Leslie Kinsel, Cotulla, TX; Texas & Southwestern Cattle Raisers Association
  • Fred Schuetze, Granbury, TX; Purebred
  • Pat Shields, Bryan, TX; At-Large
  • Marsha Shoemaker, Bellevue, TX; Texas CattleWomen
  • Mark Sustaire, Winnsboro, TX; Dairy
  • Piertsje Vanderlei, Amherst, TX; Dairy
  • Richard Winter, Canyon, TX; Texas Cattle Feeders Association

FIRST-TERM DIRECTORS:

  • Brandon Cutrer, Wharton, TX; Purebred
  • Ty deCordova, Groesbeck, TX; Livestock Marketing Association of Texas
  • Amy Kirkland, Vega, TX; Texas Cattle Feeders Association
  • Brian Malaer, Harwood, TX; Independent Cattlemen's Association
  • Sarah McKenzie, Pecos County, TX; Texas Farm Bureau
  • Shannon Wilson, Canyon, TX; At-Large

“We’re proud to have such a knowledgeable and motivated Board of Directors to guide us throughout the next year and beyond,” said Molly McAdams, TBC’s executive vice president. “In early November, we’ll welcome this outstanding team to the first FY22 meeting of the Texas Beef Council and the Beef Promotion and Research Council of Texas. We’re looking forward to hearing fresh ideas from this group as well as the thoughtful strategy we need to continue driving beef demand.”

For more information about the Texas Beef Council and the Texas Beef Checkoff, or to sign up for the Cattle Talk e-newsletter, visit TexasBeefCheckoff.com.   

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The Texas Beef Council (TBC) conducts the $1 per head national checkoff program for Texas beef producers and is also the contractor for the Beef Promotion Research Council of Texas (BPRCT), which administers the $1 per head Texas state checkoff program. TBC’s mission is to increase beef demand in the state through programs of beef promotion, research and education. TBC also helps fund national and international beef checkoff programs to increase marketing opportunities around the globe.  The BPRCT’s mission is to improve Texas producer profitability by strengthening and expanding beef demand. The TBC and the BPRCT are directed by a 20-member board of cattlemen and women representing the state’s beef producers.  

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